Visiting professor : Dr. Anna WATSON

Anna Watson

Visiting professor : Dr. Anna WATSON

We are pleased to welcome  Dr. Anna WATSON from the University of Hertfordshire, UK, from January 15  to 25, 2019.

Reader in Marketing at the University of Hertfordshire, United Kingdom and visiting professor at IGR-IAE Rennes , Anna WATSON will present one of her research projects What does it mean to be a franchisee? Franchisees as opportunistic agents or trusted stewards.